I held a fundraising event in store to raise money for Pudsey. Then myself and Sarah, our Mount Pleasant store's community champion, visited schools in our area.

Our first visit to St George's Primary School where so excited to see Pudsey. The atmosphere in the classrooms was amazing. It was non uniform day so children where allowed to dress up in Pudsey pj's and t-shirts if they wanted. The children even had a special envelope for Pudsey to open full of pictures they had drawn for him. The children lined up to have a cuddles with Pudsey and a class photo was taken with each year. It was a really super day had by all.

– Lisa, Asda community champion

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