Fancy a slice of chocolate bread? Try this new addition to our Extra Special bakery range

We've added some great new speciality breads to our Extra Special range – including a very tasty Chocolate Bread which we think our customers will love.It's made by our supplier in France using…

Scotty Brand's takeaway-style frozen Chippy Chips are available now at Asda

We're now stocking Scotty Brand's Chippy Chips in selected stores in Scotland.The frozen Chippy Chips are made using Scottish-grown potatoes – and Heather Turnbull, our regional buying manager for…

Craft ale connoisseurs will love our exclusive range from North Yorkshire brewery Bad Co

It’s really exciting being new into the beer category. I’ve been at Asda for 18 months and I started at Asda in the spirits team so beers, wines and spirits is all I’ve known. I’m really enjoying…

Check out these new Extra Special frozen sausages from Finnebrouge Artisan

We've added three new varieties of premium frozen sausages from Finnebrouge Artisan to our Extra Special range.The new sausages – Pork, Cumberland and Pork and Caramelised Red Onion – are also…

These meringues from Lees of Scotland are Extra Special ... and available across the UK

We've added two delicious new meringue flavours to our Extra Special range. The new meringues – one shell is strawberry flavoured with white chocolate and the other shell is a traditional meringue…

Two new locally-distilled gin liqueurs are now available in our stores in Northern Ireland

Two new gin liqueurs distilled on the shores of Strangford Lough are now available at all 16 of our supermarkets in Northern Ireland. Jawbox Gin, produced by the Echlinville Distillery in Kircubbin,…

Our new donuts from Glasgow baker McGhee's are Extra Special!

We've added American-style donuts made by McGhee's Family Bakery in Glasgow to our Extra Special range.The decadent donuts, which come in Salted Caramel, Raspberry and White Chocolate and Chocolate…

Asda customers in Scotland can now choose from more than 80 Scottish craft beers

If you live near any of our stores in Scotland and you like craft ale we've got a treat for you! We've teamed up with the Craft Beer Clan to source 12 craft ales from Aberdeen's Six Degrees North,…

Indulgent donuts and brownies are the latest 'over the top' treats in our bakery range

I'm really excited about the new range of decadent donuts and brownies we've just developed – and can't wait to see what our customers think of them.I've been working in the bakery team at Asda as a…

Our new gins are just the tonic whatever the weather this summer

There's been such an incredible interest in new and innovative gins over the last few years and with its wave of popularity continuing to get bigger we've added five new gins and two non-alcoholic…