Press Releases

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  • May 21, 2021
    Asda will provide customers with free to use electric vehicle (EV) charging points in some of its West Yorkshire stores thanks to a new partnership with Engie.Customers will have 24/7 access to the free charging points across 19 stores including Bradford, Killingbeck, Wakefield, Huddersfield and Middleton, Asda’s sustainability store, rolling out…
    Sustainability
    12 Min Read
  • May 18, 2021
    Asda has confirmed that General Counsel Helen Selby will manage a newly combined Legal and Compliance function to oversee separation from Walmart and transition to new ownership.The change, confirmed today by CEO Roger Burnley to colleagues, will also see Chief Ethics and Compliance Officer Tim Belser leave Asda at the end of June following three…
    Corporate & Strategy
    1 Min Read
  • May 14, 2021
    Family disposable incomes hit an 11-year high in March – showing a marked improvement on the start of lockdown in March last year – and meaning many families are feeling far more optimistic about the future.The research from Asda’s latest Income Tracker showed the average family disposable income increased by 13.1% year-on-year in March, meaning…
    Income Tracker
    3 Min Read
  • May 11, 2021
    Asda has launched a national food drive calling on generous customers to help people struggling with food essentials across the country.With many people struggling to provide for their families, 382 Asda stores will take part in the month-long food drive in May, as the retailer encourages customers to donate vital food and hygiene essentials to…
    Fight Hunger
    2 Min Read
  • May 6, 2021
    Asda has today published its first Environmental, Social and Governance (ESG) report which sets out its commitments to a sustainable business strategy and outlines how the supermarket will make it easier and affordable for customers to shop sustainably.In launching its first report, Asda is recognising the growing importance of ESG issues to…
    Corporate & Strategy
    3 Min Read
  • May 5, 2021
    Asda has today confirmed the appointment of Havas as its new retained creative agency following a comprehensive pitch process.The Havas partnership will see the agency take responsibility for the strategic development of the Asda and George brand and the supermarket’s CSR programme, starting with the September campaign. It also includes creative…
    Corporate & Strategy
    1 Min Read
  • April 28, 2021
    Continuing its commitment to sustainable fashion, George at Asda has announced it will be launching a new second-hand vintage fashion range in its stores, giving a new lease of life to pre-worn garments. In partnership with vintage fashion wholesaler ‘Preloved Vintage Wholesale’, the new concept will be rolled out across the UK, with customers…
    George Fashion
    9 Min Read
  • April 22, 2021
    In-line with its ongoing commitment to ‘use less and recycle more’, Asda is launching new packaging across its entire chicken range, which will save 450 tonnes of plastic a year.Reducing plastic packaging by up to 50% across the range, Asda is moving its selection of chicken out of plastic trays and into the new pouches in a supermarket first,…
    Sustainability
    6 Min Read
  • April 21, 2021
    Generous Asda customers have donated 221 tonnes - over 4000 bags - of clothing, textiles and other bric – a – brac, at its sustainability store in Leeds, equating to over a tonne a week in its biggest weeks.Through its partnership with The Salvation Army, Asda’s sustainability store in Middleton has provided customers with a drop-off point for…
    Sustainability
    9 Min Read
  • April 20, 2021
    Today, 20th April 2021 the CMA have published their decision in respect of their Phase 1 investigation into the acquisition of Asda by the Issa Brothers and TDR Capital Ltd. The owners of Asda, the Issa Brothers and TDR Capital Ltd have made the following statement in response to the CMA’s decision. Spokesperson for the Issa brothers and TDR…
    Corporate & Strategy
    1 Min Read
  • April 16, 2021
    Asda has today announced that John Fallon will succeed Rob McWilliam as Chief Financial Officer when Rob concludes his fixed term appointment in the role this Summer.In an announcement made to colleagues this morning, CEO and President Roger Burnley said;As many of you know, after six years away, in 2018 we welcomed Rob to Asda back on a fixed…
    Corporate & Strategy
    2 Min Read
  • April 12, 2021
    Supermarket retailer Asda has announced that during Ramadan it will be donating thousands of pounds to FareShare to support Muslim charities and community groups across the country. Through its charity partnership with food redistribution charity FareShare, Asda is enabling hundreds of vulnerable families access to food which might otherwise have…
    Fight Hunger
    2 Min Read
  • April 9, 2021
    The collection has been designed to encourage kids to get outside and ‘grow’ and features unique prints with joyful, hand-drawn illustrations of smiling vegetables, bright garden tools and colourful tractors.The kidswear range, which starts from age 1 and runs up to age 7, features slogans encouraging kids to reconnect with nature and to grow…
    George Fashion
    1 Min Read
  • April 6, 2021
    George at Asda has become the first supermarket retailer in the UK to offer clothing especially designed for children with specific or sensory-sensitive needs such as autism, through its Easy On Easy Wear range.Research from George has shown that the move is sorely needed – 8 in 10 parents (79%) of children with specific needs say that it is…
    5 Min Read
  • April 6, 2021
    Asda has opened its third in-store Covid vaccination centre and its first in the capital at its Old Kent Road Superstore in south east London.The opening follows the success of the supermarket’s two existing in-store Covid vaccination centres, which recently reached a major landmark with the vaccination of the 26,000th patient, two months after…
    Corporate & Strategy
    1 Min Read
  • April 1, 2021
    George at Asda has announced plans to work with partner brands in store and online as part of its strategy to broaden its appeal to younger Asda customers.Kicking off with the launch of the hugely popular ‘In the Style’ label in May, George has confirmed it aims to offer the womenswear label in 100 shops across the UK by the end of the year. A…
    Corporate & Strategy
    2 Min Read
  • April 1, 2021
    Shoppers are snapping up record numbers of Easter Eggs and other seasonal treats following another small increase in household disposable income. The latest data from Asda’s Income Tracker, which measures disposable income, showed that families were on average £26.43 a week better off in February compared to a year before - an annual increase of…
    Income Tracker
    1 Min Read
  • March 30, 2021
    Asda has announced that in a bid to continue to tackle holiday hunger, it will be enabling over half a million meals to be donated to families throughout the Easter holidays. Through its Fight Hunger partnership with food redistribution charity FareShare, Asda’s donation is enabling vulnerable families to access free meals over the holiday period,…
    2 Min Read
  • March 29, 2021
    Asda has today confirmed the appointment of Carl Dawson as Chief Information Officer (CIO).Carl joins Asda next month from Marks and Spencer, where he has spent the last six years as CIO delivering technology modernisation and digital transformation programmes.Anthony Hemmerdinger, Asda’s Chief Operating Officer, said: “We are delighted to welcome…
    Corporate & Strategy
    1 Min Read
  • March 26, 2021
    The Supreme Court has ruled on the first stage of Asda’s Equal Value case and decided the roles of store-based workers can be compared to distribution centres roles for the purposes of an equal value assessment. Asda’s response to this ruling is below: An Asda spokesperson said:“This ruling relates to one stage of a complex case that is likely to…
    1 Min Read