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December 31, 2020
Little Chloe is all smiles after Asda colleagues track down replacement for her favourite bag
Two-year-old Chloe Williams loves her mini Asda bag so much that she takes it everywhere she goes – and when it started looking a bit "too well loved" colleagues at our Cramlington store pulled out…
Customers & Colleagues
September 26, 2019
Customers and colleagues show their support for our Tickled Pink campaign
A big thank you to all our customers and colleagues who are getting behind our Tickled Pink breast cancer charity campaign.Tickled Pink has raised more than £64 million for Breast Cancer Care and…
February 8, 2019
Fun Tickled Pink sticker campaign encourages customers to 'Be Your Breast Friend'
Our colleagues across the country have been busy putting stickers on everything from melons to baps to surprise customers and encourage them to "have a good feel – check your boobs today".It's part…
July 13, 2018
Asda colleagues host teddy bears picnics to support BBC Children in Need
Our wonderful community champions are getting behind BBC Children in Need this month – hosting Pudsey's Teddy Bears Picnics with local primary schools and nurseries.Mary Williams from our Wrexham…
Children in Need
January 23, 2018
Take a look at the new options we've added to our fast-growing Free From range
Our latest Free From dishes are getting people excited on social media. Buyer Laura Williams talks us through what’s new...
Food & Drink
November 22, 2017
Our expanded Free From range means more people can enjoy festive treats
From Christmas cake and mince pies to truffles and gingerbread kits, our expanded festive Free From range is full of tasty treats. Laura Williams, our Free From Buyer, writes about some of the new additions.