Sharon organises 24-hour fundraising marathon for Tickled Pink

Our inspirational colleague Sharon Noble brought together colleagues and the local community groups she volunteers with for a 24-hour marathon fundraiser at our Fareham store in support of Tickled…

Our pumpkin crumpets are getting people in the mood for Halloween

Our Halloween pumpkin crumpets are getting lots of people talking on social media.We love seeing all the great photos of the crumpets people have been sharing ahead of Halloween – like Alexandra who…

Emma thanks Asda opticians who spotted life-threatening brain condition

Asda customer Emma Ward paid a special visit to our Hyde store to say a big thank you to our optician colleagues who spotted a serious brain condition that could have resulted in death or paralysis…

Regular eye checks are vital for your overall health as well as your vision

There is a wide range of conditions opticians can spot by looking at the back of the eye. When the optician shines a bright light into your eye what we’re looking at is the optic disc. This is where…

Asda’s Miss Halloween has plenty of tricks (and treats) up her sleeve!

I love working on the Halloween range. People want to enter a fantasy world, so you can really let your imagination go wild. No one does Halloween better than the Americans so we flew out to Orlando…

Christine draws on her cancer experience to support Asda customers

Christine Conway from our West Bridgford store in Nottingham has been doing a great job this month raising awareness and money for our Tickled Pink breast cancer charity campaign.She was diagnosed…

Our new cosmetics range is getting people excited on social media

We set out to create a really good range that’s best in the market for own-brand cosmetics, and really believe that’s what we’ve achieved. We’ve invested in the quality and carried out a complete…

The science behind our Little Angels nappies

As Senior Technical Director at Asda, my job is to ensure that all our products are made to the exact standards of quality and safety that we expect, so that our customers can have absolute…

Turning beer bought at Asda into water to help the world's poorest people

At Brewgooder this month we're celebrating our first anniversary of working with Asda. From all the team here we’d like to say a massive thank you to Asda shoppers and colleagues, without whom this…

Fantastic colleagues inspire Tickled Pink fundraising at Asda Gosforth

Colleagues at our Gosforth store are pulling out all the stops to support this year's Tickled Pink campaign – with a series of events to raise awareness and money for breast cancer charities. They've…