Fish can sometimes be tricky to get into mealtimes, but Asda’s NEW fishy favourites will go down a storm with the whole family. Salt and Chilli calamari rings pack a flavourful punch and succulent chunky cod fish fingers are set to be a sandwich game-changer. A totally new fish on the block are the ketchup breadcrumb fingers, taking tangy to a whole new level!

6 Chunky Cod Fish Fingers
Succulent flaky cod fingers are encased in our signature crispy breadcrumbs. Serve them with tartare sauce and slices of white bread for the most delicious fish finger sandwich. This meal is a favourite for both lunch and dinner!
RRP: £2.20

Salt and Chilli Calamari
Golden coated calamari rings are made with fresh squid caught from the Atlantic Ocean. They’re seasoned with red chilli flakes, black pepper and green parsley packing in lots of flavour.
RRP: £2.00

Cod Popcorn Trio
Mix things up and keep tea time fresh and fishy with a trio of cod popcorn bites. There are three lip-smackingly delicious breadcrumb flavours – garlic & herb, salt & vinegar and spicy buffalo chilli.
RRP: £3.50

6 Chunky Ketchup Fish Fingers
Flaky white fish fingers are covered in golden breadcrumb that have been dunked in tomato ketchup, making the tantalisingly yummy. Ideal for a mid-week meal to feed the kids, there’s no doubt the added tanginess of the sauce will leave them licking their plates clean.
RRP: £1.80

All products are available from selected Asda stores and Asda.com

ENDS

NOTES TO EDITORS

High res images and samples available upon request. Please contact asdafoodanddrink@mischiefpr.com for additional information.

About Asda Stores Ltd.
Founded in the 1960s in Yorkshire, Asda is one of Britain’s leading retailers and helps customers save money and live better in stores, online and through their mobile devices.

Each week more than 18 million customers visit its 645 stores - including 30 Supercentres, 392 Superstores, 155 Supermarkets, 33 Asda Living stores, and 35 standalone petrol stations - and websites, and are served by 153,000 colleagues. www.asda.com and www.george.com deliver to 99% of the UK’s homes and to its 538 click and collect sites across the UK.

Its main office is in Leeds, Yorkshire and its George clothing division is in Lutterworth, Leicestershire. Asda joined Walmart, the world’s number one retailer, in 1999.