Asda confirms £100,000 support for earthquake victims

Asda has today confirmed it has donated £100,000 to UNICEF to support their efforts to provide aid to victims of the devastating earthquakes that struck Turkey and Syria on Monday. The donation will fund emergency shelter supplies, water sanitation and hygiene kits for those in need.

George, Asda’s clothing and homeware business, has also been in close contact with its suppliers in the region, who are providing shelter and clothing to families who have lost their homes. The George Office in Turkey is also providing donations of warm clothing to those in need.

Mohsin Issa, co-owner of Asda said; “Our thoughts are with the people of Turkey and Syria as they come to terms with these terrible events. We stand with our fellow retailers and businesses in offering our support to the humanitarian effort and are proud to work with UNICEF as they provide critical aid on the ground. I also applaud our colleagues and supply partners in Turkey, who are opening their factories to provide shelter at this terrible time.”

Jon Sparkes, Chief Executive at UNICEF said; “In the wake of the recent and devastating earthquakes in Turkey and Syria, we are thankful for Partners like Asda. These are the most powerful earthquakes to hit the region in almost 100 years and came at the worst possible time for vulnerable children and their families.

UNICEF and Asda are committed to ensuring that those affected receive urgent support. By supporting UNICEF’s appeal, Asda is helping to provide access to emergency supplies.

Children face extra risks to their health without supplies of food and clean water, and this donation will support UNICEF’s work around the clock to protect the health and welfare of children and their families.”