Asda launches Breakfast of Champions bundle

• Asda launches Breakfast of Champions bundle to accompany the women’s football tournament down under

• Complete with Vegemite, the full English with an Aussie twist has been designed to elevate early-morning fixtures for fans who would usually watch down the pub

• Asda’s Breakfast of Champions is available online here  

The breakfast table isn’t the usual setting to watch the game, but with final taking place at 11am on Sunday 20 August, football fans are more likely to be tuning in with their morning coffee than putting away pints in the pub.
To enjoy alongside the Lionesses’ efforts to take home the trophy, Asda has launched a breakfast bundle designed to elevate the morning fixture, with bacon sandwiches instead of beers.

Asda’s Breakfast of Champions is a full English with an Aussie twist, complete with Australia’s favourite savoury spread as a nod to the tournament hosts. Australia’s answer to marmite, Vegemite is perfect for lathering on half-time toast, or, for the more adventurous, cheering on the girls with a bacon and vegemite sandwich.

The bundle also contains full English favourites such as smoked back bacon, eggs, tomatoes, and bread, along with OMV! No Pork Chilli Sausages for a meat-free alternative.

For those who want to lean into the celebratory atmosphere, there’s even Extra Special Prosecco Brut and smooth orange juice to make a morning mimosa to toast to England’s success.

Whether watching at home with friends or over a team breakfast at work, Asda’s Breakfast of Champions makes the perfect accompaniment for the morning viewing. Or, if you’re feeling generous, why not surprise a fellow fan who’s tuning in to watch the big game and send a Breakfast of Champions to their door?

The Breakfast of Champions bundle feeds six, and is available for just £24.70 **here **now until the end of the tournament on Sunday 20th August.