Asda launch festive Yorkshire kebab perfect for Betwixmas season and it's set to divide shoppers

• Asda launches indulgent Festive King Kebab which sees succulent pork meat served with a sage, shallot and apple sauce 

• Taking inspiration from festive markets across the UK, Asda suggests serving the kebab in a giant Yorkshire pudding for the ultimate British fusion wrap 

• The kebab wrap is perfect for the Betwixmas period when mealtime hybrids are commonplace, and anything goes in the kitchen!  

• The Festive King Kebab is available now, costing £6 and serving 4 

 Betwixmas - the period between Christmas and New Year sees Brits indulge in the wackiest Christmas leftover combos, from roast potato sandwiches to stuffing pasta and Christmas pudding ice cream – with one post on TikTok highlighting how to use leftover roast potatoes in a sandwich racking up over 67,000 views showing Britains dedication to getting inventive with their leftovers. However, this year Asda has gone one step further…

Bringing a trends-led twist to the classic ‘Betwixmas’ pick and mix meals, Asda has released the perfect solution - the Festive King Kebab. Taking Brits’ iconic, deep-rooted love of kebabs, and fusing with classic festive flavours, this indulgent pork kebab is marinated in a flavourful sage and shallot rub, before being skewered and finished with a tangy apple sauce. This iconic combination taps into the flavours often found in Christmas leftovers, whilst creating a fresh alternative to turkey sandwiches often eaten during the Betwixmas period.

The king kebab also serves as the perfect dish for those lacking motivation in the kitchen post-Christmas day as it couldn’t be simpler to cook! With no preparation needed, simply pop it in the oven, take it out, add the sauce, and heat for a few more minutes to create the ultimate juicy pork kebab.

And that’s not all. Inspired by this year’s viral Yorkshire pudding wrap trend, popping up at Christmas markets across the UK (this yorkshire pudding wraps post from Manchester Christmas market gained over 372k likes on Tiktok), Asda is encouraging Brits to get creative, serving the Festive King Kebab in Asda’s fluffy, giant yorkshire puddings. For added flair, leftover veg from the big day can be used to dress up the kebab, adding even more wholesome flavours to the dish.

For those who want to serve it ahead of the big day, shoppers can purchase Christmas tree-shaped yorkshire puddings, exclusive to Asda from The Real Yorkshire Pudding Co. - to create the ultimate festive indulgence.

As the star on top of the Festive King Kebab tree, creative cooks should drizzle over the first-to-market Roast Potato Mayo (£1.10), for a final flourish of festive flavour. Customers have taken to social media to share their love of the sauce and how they plan to use it, saying “we could make a Christmas dinner leftovers sandwich at teatime” and "sounds perfect in a ready-salted crisp sandwich or with a stuffing sarnie." One creative customer even suggested the mayo would be “banging in a homemade potato salad.”

Rich Harding, Senior Innovation Chef at Asda said, “With so many Brits embracing wacky hybrid food combinations at ‘Betwixmas’, we wanted to innovate a product that would work perfectly during that ‘in between’ period. The Festive King Kebab, paired with our giant Yorkshires, takes two foods Brits love most and revamps them, creating the ultimate, decadent cheat meal.”

Priced at just £6 and serving 4, the Festive King Kebab is available online and in store now.

The Roast Potato Mayo costs just £1.10 and is available now both online and in store along with the Giant Yorkshire Pudding at just £1.50 and the Christmas Tree Yorkshire Puddings at £2.