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Asda Named Retailer of the Year at Free From Food Awards 2024

June 26, 2024 00:00pm

Asda was named ‘Retailer of the Year’ at the Free From Food Awards 2024, winning a total of 102 product awards, including 4 gold, 28 silver, 47 bronze, and 23 commended. Having previously won the title in 2021 and 2023, this marks the third time Asda has been hailed with the accolade.

The awards celebrate Asda’s 189 product strong own brand Free From range, which consistently offer fantastic quality, variety and value for its customers. Asda won by a landslide, beating the next closest supermarket retailer by almost 50 wins!

Heroing customer choice and accessibility, Asda’s gold wins included the Lemon Soya Yogurts, Free From Belgian Chocolate Twin Wafer Bars, Free From Bourbon Biscuits and Free From White & Wholegrain Loaf (50/50).

Sam Dickson, VP Own Brand, Commercial Strategy and Operations at Asda commented: “After winning ‘Retailer of the Year’ at the Free From Food Awards in 2021 and 2023, we’re incredibly proud to have been crowned Retailer of the Year for a third time, with an outstanding 102 product wins.

“These awards highlight our ongoing commitment to providing high-quality Free From products that cater to a wide range of dietary requirements and showcase our commitment to continuously reappraising our quality credentials.”

Free From awards won by Asda:

Lemon Soya Yogurts - Gold

Free From Bourbon Biscuits - Gold

Free From Belgian Chocolate Twin Wafer Bars - Gold

Free From White & Wholegrain Loaf (50/50) - Gold

Taco Kit Crunchy - Silver

Plant Based 16 Veggie Fingers - Silver

Free From White Sliced Loaf - Silver

Free From Tricolore Fusilli - Silver

Free From Special Flakes - Silver

Free From Macaroni - Silver

Free From Shortbread - Silver

Free From Penne - Silver

Free From Pancake Shaker - Silver

Free From Lasagne Sheets - Silver

Free From Italian Style Coffee Desserts - Silver

Free From Honey Hoops - Silver

Free From Fusilli - Silver

Free From Custard Creams - Silver

Free From Curly Fries - Silver

Free From Chow Mein Stir Fry Sauce - Silver

Free From Chow Mein Rice Noodle Pot - Silver

Free From Bolognese Pasta Sauce - Silver

Free From 8 Jammy Wheels - Silver

Free From 4 Teacakes - Silver

Free From 4 Mini Frieda the Caterpillar Cakes - Silver

Free From 18 Chicken Nuggets - Silver

Extra Special 6 Pork & Armagh Bramley Apple Sausages - Silver

Barista Oat Drink - Silver

 Free From 18 Chocolate Cornflake Clusters - Silver

Free From White Choc Buttons - Silver

Free From Choc Orange Buttons - Silver

Free From Choc Bar - Silver

The Health Menu Warming Mexican Style Chicken & Bean Soup - Bronze

Succulent 4 Caramelised Red Onion Beef Burgers - Bronze

Plant Based Veggie Tikka Masala & Rice - Bronze

Plant Based 4 Veggie Burgers - Bronze

OMV! Vegan Burger Mayo - Bronze

OMV! Sweet Potato Coconut Curry - Bronze

OMV! Shortbread Mini Bites - Bronze

OMV! Roasted Veg & Houmous Pizza - Bronze

OMV! No Chicken Kievs - Bronze

OMV! Mini Pink & White Mallows - Bronze

OMV! Fruity Flapjack Cookies - Bronze

OMV! Flapjack Mini Bites - Bronze

OMV! Choc Orange & Caramel Crisp - Bronze

OMV! Choc Flavour Spread - Bronze

OMV! Cherry Bakewell Chunky Cookies - Bronze

Full-Flavoured 20 Mini Beef Meatballs 340g - Bronze

Free From White Lasagne Sauce - Bronze

Free From Tropical Granola - Bronze

Free From Tomato & Herb Pasta Bake Sauce - Bronze

Free From Stem Ginger Cookies - Bronze

Free From Sliced Brown Loaf - Bronze

Free From Singapore Curry Rice Noodle Pot - Bronze

Free From Rice Snaps Cereal - Bronze

Free From Rainbow Hoops Cereal - Bronze

Free From Nacho Cheese Flavour Tortilla Chips - Bronze

Free From Multiseed Sandwich Slices - Bronze

Free From Muesli - Bronze

Free From Mature Cheddar Alternative - Bronze

Free From Luxury Choc Collection - Bronze

Free From Grated Mozzarella Alternative - Bronze

Free From Giant Chocolate Buttons - Bronze

Free From Frosted Flakes - Bronze

Free From Cornflakes - Bronze

Free From Choco Squares - Bronze

Free From Choco Snaps - Bronze

Free From Choc Orange Bar - Bronze

Free From Choc Crispie Bar - Bronze

Free From Choc Buttons - Bronze

Free From 4 Chocolate Cake Bars - Bronze

Free From 2 Plain Naans - Bronze

Free  From Lightly Salted Tortilla Chips - Bronze

Extra Special Italian Stlye Meatballs - Bronze

Extra Special Free From 8 Belgian Triple Chocolate Cookies - Bronze

Extra Special 6 Cumberland Pork Sausages - Bronze

Extra Special 2 Gourmet Beef Steak Burgers - Bronze

Extra Special 12 Pork Chipolatas - Bronze

Crispy Tempura Chicken Mini Fillets  - Bronze

Asda OMV Salted Caramel Chocolate Flavour Spread - Bronze

The Health Menu Tomato & Three Bean Soup 400g - Commended

Plant Based Vegetable Chilli - Commended

OMV! Tomato, Roasted Garlic & Balsamic Pasta Sauce - Commended

OMV! Saag Masla Cooking Sauce - Commended

OMV! Grilled Red Pepper Pesto - Commended

OMV! 4 Chocolate Orange Crispy Slices - Commended

Free From Tikka Masala Curry Sauce - Commended

Free From Syrup Sponge Pudding - Commended

Free From Salad Cream - Commended

Free From Original Porridge Pot - Commended

Free From Korma Curry Sauce - Commended

Free From Green Pesto - Commended

Free From Gluten Free Lemon Loaf Cake - Commended

Free From Chocolate Mousses - Commended

Free From Cheese Simmer Sauce Mix - Commended

Free From Brown Sauce - Commended

Carrot & Coriander Soup - Commended

Plant Based Meat Free Meatballs - Commended

OMV! 6 Butcher Inspired No Pork Sausages - Commended

Full-Flavoured 12 Beef Meatballs - Commended

Extra Special 4 Salt & Cracked Black Pepper Beef Burgers - Commended

Extra Special 2 Aberdeen Angus Beef Steak Burgers - Commended

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