Asda slashes price of Aperol to just £9.98 ahead of Bank Holiday Weekend, and customers could bag a FREE gift!

Asda has announced that it will be rolling back the price of Aperol to its lowest ever offer this Bank Holiday Weekend. As the ultimate tipple of the season, shoppers will be able to bag the 70cl bottle of Aperol Aperitif for just £9.98, down from £17.08 - saving over 40%.

Best enjoyed in its signature cocktail; the famous Aperol Spritz, it's a traditional Italian aperitif, known for its bright orange colour and delicious, bittersweet taste.

The Rollback will be live from today, Thursday the 22nd of May, allowing customers to access the offer during their pre-weekend shopping trip – with no loyalty cards needed to access the saving.

When big bottles call for big discounts, the 1L Aperol Aperitif will also be on offer for £17.14 down from £21.14 - saving customers £4.00 (18%).

Taking social media by storm, customers are already rushing to stores to bag a FREE Reversible Aperol Bucket Hat, available as an iconic free gift on shelves at selected Asda stores when purchasing the 1L Aperol Aperitif bottle. 

With posts flooding the internet, one video by @miaskinner0 on TikTok has 525k views and 11.5k likes with comments saying: “Run, don’t walk to Asda”, “Say less” , "Omg a NEED “ and “Get yourself down to Asda”.

As another fan-favourite, customers will also be pleased to find the 1L Pimm’s on Rollback at £9.98, down from £13.48 - saving shoppers 26%. The classic gin-based spirit is made with fruity notes of bittersweet caramelised orange, citrus and herbal flavours. Balanced perfectly with a dash of lemonade to create a refreshing, summer cocktail – it’s one to be enjoyed this Bank Holiday Weekend.

Customers can shop Aperol and Pimm’s now in-store and online at Asda.com, with offers running from 22nd May – 28th May.