Too cute to eat? Asda brings back popular range for Easter 2025, with 11 NEW bakery lines!

• Asda Brings back popular Charli The Chick and Patch The Bunny characters as part of its bakery range for Easter 2025.

• With 11 new Easter bakes and 5 new cheeky character products, lines include the Patch the Bunny & Charli the Chick 2 Chocolate Logs (£7.48), Patch The Bunny Mini Rolls (£2.75) and Patch The Bunny & Charli The Chick Gingerbreads (80p).

• Prices start at just 49p per serve, with affordable multipacks that don’t break the bank and perfect for kids!

 
Asda’s novelty Easter characters Patch the Bunny and Charli the Chick are back for 2025, running across bakery and chocolate ranges with now 14 products in the cheeky range - perfect for parties, DIY activities and just sitting pretty as delicious table additions throughout the holiday. Because no Easter table spread is complete without tasty treats for whole family to enjoy, some familiar faces are set to win over the kids, as Easter-themed baked goods, unconventional shapes and pastel sprinkles rise in trend for 2025.

Customers are already loving the range, with streams of mentions across social media. A post showing the new Patch the Bunny & Charli the Chick Chocolate Logs by @Newfoodsuk on Facebook has generated over 2,500 likes, with comments saying; “these for the Easter tea party!”, “the kids would love for Easter”, “it’s not a want, it’s a need” and “omg! We need a trip to Asda”.

With 11 new products in Asda’s Easter bakery range and five in the character range, top picks include the NEW Asda Patch The Bunny Mini Rolls (£2.75) – soft chocolate sponge rolled with chocolate flavoured frosting and enrobed in milk chocolate, decorated with sweet Patch decorations. Perfect for sharing and still on theme are the NEW Asda Patch the Bunny & Charli the Chick Chocolate Logs (£7.48) – two larger sweet chocolate sponge rolls with a smooth buttercream filling, enrobed in milk chocolate, finished with decorations and perfect for hungry bunnies! Serving 10 (5 per cake), it works out at just 75p per serve.

Great for groups are the NEW Asda 9 Easter Friends Cupcakes (£4.98) - a delicious selection of cupcakes topped with sweet frosting and finished with egg-cellent Easter decorations, working out at just 55p per cake. Customers are also loving the NEW Asda Design-Your-Own 6 Easter Cupcakes (£4.89), a selection of sweet cupcakes with everything the kiddies need to bring hopping good Easter designs to life, including icing and (lots of) sprinkles. Online reviews say; “Cute Easter activity for the kids” and “well done Asda”.

For those looking to indulge in a retro-classic Easter treat, the NEW Asda Easter School Cake Squares (£2.48) are sure to be a crowd pleaser, with four vanilla flavour sponge squares topped with sweet icing and Easter sprinkles – back to basics!

Great as a table centrepiece, is the NEW Asda Strawberry and Cream Flavour Cake (£2.98), serving 6 at just 49p per serve, this soft vanilla sponge cake is filled with sweet strawberry jam and topped with rich clotted cream flavour frosting, finished with a swirl of strawberry jam and sugar flowers to welcome in Spring!

Commenting on the Patch & Charli range, Asda’s Product Development Manager for Confectionary said: “We created these cheeky friends for our customers to fall in love with at Easter, as we know that characters bring joy to kids (and parents) when shopping for their holiday chocolate and sweet treats”.

Asda’s Easter Bakery products, including the NEW lines and Charli The Chick and Patch The Bunny range, are available now in stores and online at Asda.com.