Asda serves up fresh range of ready meals, with 87 new additions including a lasagne-pizza hybrid

Customers heading into their local Asda stores this week will find 87 new additions to the retailer’s ready meal range, bringing a fresh selection of flavours and novelty meals to shelves.

The new launches showcase Asda’s continued focus on its own-brand innovation and providing market-leading value to customers, with everything from creative twists on favourite classics to restaurant-worthy dishes designed to make mealtimes more exciting.

Among the new additions is the standout Pizzagne, a mash-up of two Italian favourite dishes, combining traditional layers of lasagne topped with classic pizza toppings.

Pizza meets lasagne with Asda's new Pizzagnes

Developed in response to consumer demand for more novelty and variety in weekly meals, Asda’s Pizzagnes put a spin on a classic comfort food, bringing together lasagne and pizzas into one dish.

Priced at £6.57, the Pizzagnes are available in two flavours; customers can choose from Double Pepperoni or Meatball Marinara, both combining a traditional Italian lasagne base with popular pizza-inspired toppings. Designed to serve a family of four, this means the Pizzagnes come in at just £1.64 per portion.

The Pizzagnes have already taken off on social media, with customers commenting on the generous portion sizes and great flavours, saying: “sooo good! There was 6 kids and 3 adults and far Too much food. The kids loved the pepperoni one but my fave was the meatball", and “they look unreal”.

Salt & Pepper Chicken Munch Boxes

For those fancying a Chinese-inspired feast at home, Asda have re-imagined a cult classic takeaway favourite with their new Salt & Pepper Chicken Munch Box priced at £8.24.

Designed as a meal for two meaning it’s just £4.12 per portion, the munch box features salt and pepper chicken, egg fried rice, vegetable spring rolls, and prawn crackers.

Customers are also already loving the Munch Box for a night in, with comments on social media saying, “"It's ace! I loved it - had it for tea tonight", “Perfect for a cosy night in!”, “I think I just found our girl dinner"”.

Asda's popular Bom Bahia range introduces new meal deal boxes

Asda is also expanding its popular Bom Bahia range inspired by traditional Indian dishes, with two new meal deal boxes for two people priced at just £6 per portion. The new boxes are available in two combinations:

Tandoori Smoked Butter Chicken and Slow Cooked Beef Madras, served with Bombay Potatoes, Royal Pilau Rice and two sourdough garlic naans (£12 serves two).
Kashmiri Style Korma Chicken and Tikka Masala, served with Bombay Potatoes, Royal Pilau Rice and two sourdough garlic naans (£12 serves two).

Restaurant-worthy fresh pasta joins the Asda Exceptional range

For shoppers looking to elevate their evening meal, Asda has also added new fresh pasta dishes into its Exceptional range.

Two stars of the show include the Lobster & Prawn Ravioli with Brown Butter and Beef & Chianti Tortelloni with Parmesan Butter, both priced at £4.

Rachel Ambler, Product Development Manager of Ready Meals at Asda comments, “This new range of ready meals all falls back on our commitment to give customers more of what they love whilst making sure they’re still at Asda prices. We’ve really looked to add more novelty and creativity to our ranges to add a that touch of excitement to family weekly meals, whilst also ensuring our Exceptional range provides restaurant-worthy quality and taste, but without the premium price tag attached.”

Asda’s NEW ready meals are available now, in stores nationwide and online at Asda.com.

Photo credits:

New Food Spotter UK (Facebook)