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  • February 2, 2023
    Asda has joined forces with eco-friendly baby brand Pura to help to tackle the issue of plastic waste, by producing the UK’s first in-store signage using recycled nappies.The signs which will be used on shelving selling Pura products in 320 stores, replaces plastic shelving.It’s estimated that the equivalent of 7,220 used nappies were recycled to…
    3 Min Read
  • January 30, 2023
    Asda has brought back its popular heart-shaped pizzas just in time for Valentine’s Day – and it just so happens, TikTok users are going wild for the idea of love-themed pies ahead of the most romantic day of the year.The much-loved heart shaped pizza is available on Asda’s popular pizza counters and online* from today - 30th January. Priced at…
    2 Min Read
  • January 26, 2023
    The supermarket is proposing to replace the overnight ambient and frozen shifts in 184 smaller superstores, with colleagues restocking ambient products between 7pm and midnight, and frozen products between 7am and 1pm instead. The proposed change would mean more colleagues are on the shop floor during opening hours and follows trials which…
    1 Min Read
  • January 26, 2023
    Asda has added a new feature to its Asda Rewards loyalty app to give customers more time to spend their Cashpots.The supermarket is extending the period that customers have to spend a voucher after creating it in the app from one to three months. The change means that those customers who like to build up their Cashpots for special occasions will…
    1 Min Read
  • January 25, 2023
    This year Asda is pulling out all the stops for those looking to celebrate love with its Valentine’s Day Meal Deal, which includes a starter, main, two sides, dessert, and wine or chocolates for only £15. The deal features 17 all-new options, plus returning favourites and vegan offerings across all courses of the meal - including wine.For…
    3 Min Read
  • January 23, 2023
    The latest figures from Asda’s Income Tracker reveal that household disposable incomes fell in every UK region during Q4 2022, compared with the same period a year earlier, showing that no areas of the country are immune from the cost of living crisis.Across the UK as a whole, the amount households had to spend on themselves, after paying taxes…
    3 Min Read
  • January 23, 2023
    The Loch Lomond Group are raising a glass ahead of Burns Night after three of their new whisky lines have been listed in over 50 Asda stores across Scotland. The new products, a Loch Lomond 10-year-old Single Malt Whisky, Classic Single Malt Whisky and Glen Scotia Campbeltown Harbour Malt Whisky are now available in stores and online ahead of the…
    2 Min Read
  • January 17, 2023
    Asda has today responded to the anticipated decision by the Competition and Markets Authority (CMA) to begin a Phase 1 investigation into its acquisition of 132 grocery retail sites, with attached petrol stations, from The Co-op.A spokesperson for Asda said: “The acquisition of these sites is part of our long-term strategy to build a convenience…
    1 Min Read
  • January 17, 2023
    Asda Greek Yoghurt use by datesAsda has announced a major change to over half of its own-brand yoghurts by removing Use By dates and replacing them with Best Before dates to help customers combat food waste in the home.*The change follows data from climate action NGO WRAP which says that half of all yoghurt wasted in UK households is in unopened…
    4 Min Read
  • January 17, 2023
    As the rising cost of living continues to put pressure on families, many customers will be looking for ways to cut costs whilst still enjoying the meals they love. To help shoppers make their money go further this year, Asda is launching a new initiative allowing shoppers to feed a family of four an evening meal for a week for under £20 across the…
    3 Min Read
  • January 13, 2023
    Asda has today published its gender pay figures for 2022 which show a year-on-year reduction in both its mean and median pay gaps.In a report submitted to the Government’s Gender Pay website, Asda confirmed the following:The median pay difference between all male and female colleagues is 4.7% (2021: 6.1%)The mean pay difference between all male…
    4 Min Read
  • January 11, 2023
    Asda’s unmissable Baby Event is back in stores and online, offering huge discounts on over 100 essentials including groceries and toiletries, plus a 10% Asda Rewards App cash pot incentive when customers purchase selected items.Six-time winner of Mother & Baby’s prestigious Supermarket of The Year Award, Asda is renowned as being the…
    4 Min Read
  • January 4, 2023
    Whether you’re a seasoned vegan or simply looking to cut down meat consumption this January, Asda’s new OMV! and Plant Based ranges have you covered, with over 112 high-quality, unapologetically indulgent, and flavoursome products.The OMV! range contains decadent, tasty treats sure to tantalise your tastebuds, whilst the Plant Based range offers…
    2 Min Read
  • January 4, 2023
    Asda has today announced that its hugely popular ‘Kids Eat for £1’ and ‘Winter Warmers’ deal for pensioners will be extended into 2023 to help more customers manage the cost of living crisis.The supermarket, who launched the offer for kids under 16 to enjoy a hot meal in any of their 205 cafes in June 2022, has extended the deal until the end of…
    3 Min Read
  • January 2, 2023
    This January, diehard meat-lover, vegan-food hating Married at First Sight star Zoe Clifton is attempting to go vegan for a month as Asda’s unlikely Veganuary volunteerThe campaign comes as new research reveals more than half (56%) of Brits would never go vegan, with over one in five (21%) of these saying they would shun a plant-based diet because…
    5 Min Read
  • December 22, 2022
    At the most wonderful time of the year, for many the food takes centre stage when it comes to Christmas. Yet whilst we all love a Christmas dinner, leftovers are inevitable and new research from Asda shows that on average 90 million* plates of leftover food are thrown away each year after the big day.To help make leftovers go further this…
    20 Min Read
  • December 19, 2022
    Looking for an alternative to turkey for the main event this Christmas? Look no further, as Asda announces the launch of its new showstopping Extra Special Tomahawk Beef Wellington (£28 per kg), sure to be the star of the show this festive season.Weighing, on average, a whopping 1.8kg, this truly indulgent hand-crafted Christmas joint has been…
    1 Min Read
  • December 19, 2022
    Asda has been recognised as the lowest-priced major supermarket for both premium and frozen Christmas food and drink products by trade magazine The Grocer.The supermarket topped the Grocer’s separate premium and frozen price comparison surveys¹ which tracked the cost of 33 essential festive products including turkey and all the trimmings, pigs and…
    3 Min Read
  • December 16, 2022
    With the country in flu season and customers looking to save money where they can, Asda has announced that it has halved the cost of its flu jab. People that book their flu jab at an Asda Pharmacy can now receive the vaccine for just £4.98, making it the cheapest on the market – at a crucial time in the winter season when cases are high.Asda is…
    1 Min Read
  • December 15, 2022
    Downpatrick based Finnebrogue Artisan has won a national supply deal with Asda to produce three exclusive Extra Special Christmas lines, which will be available in over 500 stores across the UK this festive season.As one of the leading UK artisan food producers, Finnebrogue created three new Extra Special products for Christmas 2022 including a…
    2 Min Read